Obvious Always Wins
by Luke Wroblewski February 6, 2018
Oct 12, 2016 at Google Conversions, Dublin Ireland
Clients, stakeholders, and users all want "obvious" easy-to-use designs that help them achieve their goals. But making obvious interfaces isn't as obvious as it seems, especially when lots of stakeholders and users are involved. In an in-depth walk through of a major redesign for a large-scale mobile application, Luke Wroblewski will take you behind the scenes to explore the thinking, processes, and iterations that go on behind the scenes of an obvious design change.