On Monday January 28th, I’ll be facilitating a breakout session, Influencing Strategy by Design, at VizThink 08 in San Francisco, CA. If you are interested in visual thinking and communication, VizThink is shaping up to be a must-see event. Many of the conference themes resonate strongly with a lot of my recent work and writings on Functioning Form including: using storytelling for presentations; aligning individuals using visualization; designing compelling and effective information graphics; visual techniques for analyzing data.
How can we put visual thinking to work in the corporate boardroom where text-heavy mission statements and spreadsheets continue to reign supreme? Through case studies and interactive examples, this session will outline how the tenants of visual thinking (pattern recognition, storytelling,visual communication, and empathy) can be effectively employed to synthesize and communicate clear, actionable strategies. We’ll discuss how to use this visual thinking toolkit to kick-start key discussions that ultimately impact business direction by illuminating important business decision-drivers like market or user research, product analytics, financials, and product ecosystems. Join us as we discuss how to maximize a visual thinker’s ability to help their organization make better decisions.
Hope to see some of you there!