Event: IA Summit 2007

by March 18, 2007

On Saturday, March 24th I’ll be speaking at IA Summit in Las Vegas, Nevada. This year's program looks great and I'm happy to be part of it. Here's a summary of the presentation I'll be giving:

Best Practices for Form Design

“In the world of Web applications, forms bridge the gap between people, their information, and your product or service. From registration forms that welcome new customers to checkout forms that finalize e-commerce transactions, Web forms frequently broker crucial online interactions.

In this session, Luke will walk you through the considerations and best practices of Web form design culled from international usability testing, eye-tracking studies, and over ten years of designing Web applications. He’ll outline how the interaction and visual design of Web forms can make the difference between acquiring a customer and completing a transaction or not.”

Update: I'll be giving the talk again at 11:45 on Monday March 26th as it was voted one of the 5 most popular presentations (by the voting form on the IA Summit site).