"In business, great design begins at the top. It requires an executive-level acknowledgement and understanding of the power and value of design, and experience in creating an environment conducive to design success." -Dirk Knemeyer
"As a designer that’s gone from pushing pixels for product managers to sitting at the corporate strategy table, I’m obligated to present a less rosy vision of the process by which design vision is embraced by a company."-Luke Wroblewski
"It may be wrong to ask, 'When is a company ready for design vision?,' and ask instead, 'What is the designer or design group doing to communicate and push aggressively for empowerment to implement broad and integrated design vision?'"-Jim Leftwich
"To answer Dirk’s initial question about when an organization is ready for Design, I’d answer this: in general, an organization is ready for strong, visionary Design when they’ve run out of other options" -Bob Baxley
Tune in to knemeyer.com all this week for the full conversation.