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Psychology & Emotions (Links & Recommendations)
Emotional considerations for interface design, persuasive computing, understanding users, and beyond.


Affective Computing & Emotions -
Emotional considerations for interface design.

Designed for Life -New Scientist
Interview with Donald Norman where he discusses why computers need emotions.

Emotional Design -Donald Norman
Previews of Don's upcoming book.

Affective Computing Research -MIT
Affective computing is computing that relates to, arises from, or deliberately influences emotions.

 


Persuasive Computing -
Influencing Web audiences.

Madison Avenue and Your Brain -Salon
New advances in neuroscience are explaining why people just do it, exactly as they're told to, when that commercial comes on.

Captology -Stanford
The Stanford Persuasive Technology Lab creates insight into how computing products can be designed to change what people believe and what they do.

Persuasive Navigation -Digital Web
Persuasive navigation is navigation that persuades a user to do something.

Business-Centred Design: Designing Web Sites That Sell -GUUI
Whether commercial or not, a web site has to meet the need of its users and at the same time convince them to take action, for the objectives behind the site to be meet

 


Project Defintion -
Understanding Users

Understanding Your Web Audience -Luke Wroblewski
Provides an overview of the types of information you should consider when defining your target audience

Understanding Human Activities and Relationships (PDF) -Ben Shneiderman
Sample chapter from Ben's book, Leonardo's Laptop, discusses human needs and how computing should/can address them.

Understanding Users through Brand Research -User Interface Engineering
Mitch McCasland discusses how to develop an intimate understanding of users' behaviors, attitudes, motivations, and lifestyles.

Design Your Audience -Jeffrey Zeldman
Outlines the differences between users, readers, or viewers.

 


Psychology & Beyond
-A closer look at the behavior of humans and technology.

Books:
The Silent Language, Edward T. Hall, 1959.
The Hidden Dimension, Edward T. Hall, 1966.
Hall's anthropology books tell us that "culture is communication". Time communicates. Space communicates. Read them to learn about the influence of culture on perception, dialogue, and more.

How the Mind Works, Steven Pinker, 1997.
If you know how the mind works, you know what users are thinking when they see your interface design, right? Not exactly. But Pinker's book sheds some valuable insight into what "might" determine how we perceive and analyze information.

Design of Everyday Things, Donald Norman, 1988.
This classic book will open your eyes to the importance of usability for everything we interact with.

The Invisible Computer: Why Good Products Can Fail, The Personal Computer Is So Complex, and Information Appliances Are the Solution, Donald Norman, 1999.
Why is the computer so complicated to use? Because it is a computer. Donald Norman explains, in addition to lots of other things, how an "invisible" computer makes interface design more focused and useful.

The Media Equation: How People Treat Computers, Television, and New Media Like Real People and Places, Byron Reeves & Clifford Nash, 1996.
A collection of studies that highlights how people apply human characteristics to media and computers. Why bother designing your interface with personality? Well, your users assume it has one.

Interface Culture : How New Technology Transforms the Way We Create and Communicate, Steven Johnson, 1999.
Interface theory in an approachable format. How does the interface shape our understanding of information and consequently our world?

Consilience: The Unity of Knowledge, Edward O. Wilson, 1999.
Isn't all knowledge related somehow? One of the best "unification theory" books out there.

Weaving the Web: The Original Intent and Ultimate Destiny of the World Wide Web by its Inventor, Tim Berners-Lee, 1999.
Why is it so hard to make good layouts with HTML? Because you were never meant to.

 


Links & Recommendations