Sign Up Forms Must Die

by Luke Wroblewski March 28, 2008

This week A List Apart published an excerpt from my forthcoming book, Web Form Design: Filling in the Blanks (Rosenfeld Media, 2008), in which I discuss alternative approaches to getting people engaged and interested in Web applications and services. Ways that don't require an explicit sign-up form.

A List Apart: Sign Up Forms Must Die

I’ll just come out and say this: sign-up forms must die. We can do better. In fact, I believe we can get people engaged with digital services in a way that tells them how such services work and why they should care enough to use them. I also believe we can do this without explicitly making them fill out a sign-up form as a first step. Read more...