iPhone Announcement Impact

by Luke Wroblewski January 8, 2007

Does high-end design and user experience driven technology integration really make a difference in consumer products? Apple’s iPhone proves it just might. Following Steve Job’s presentation of the mini OSX laden, multi-touch interface based, smart phone this morning, Apple’s stock is up 7% (5.6 billion in market cap) and smart phone makers Palm and Research in Motion (Blackberry) lost a combined two billion dollars in market cap. Wow.