Beauty & Brains, Pleasure & Usability

by Luke Wroblewski January 15, 2004

Don Norman discusses the premise of his new book: Emotional Design.

“Beauty and brains, pleasure and usability — they should go hand in hand. That's the message of Emotional Design.”

A message that mirrors our vision of Functioning Form: Functioning Form is where art and technology emerge as experience, where message and medium meld, and where interactions are useful, usable, and enjoyable.