Functioning Form Hits the Road

by Luke Wroblewski October 28, 2004

When disciplines come together, great design happens. This time the lucky recipient is our nation’s highway system:

“Designed and performance researched through a partnership of typeface designers, perceptual psychologists, human factors scientists and highway engineers, ClearviewHwy font software is the only federally approved alternative for use in road guide signs."

"ClearviewHwy was developed in a research program to increase the legibility and improve ease of recognition of road sign legends while reducing the effects of halation (or overglow) for older drivers and drivers with reduced contrast sensitivity when letters are displayed on high brightness retroreflective materials.”